norma jeans is a modern landmark for aptos +++ have you seen these other aptos landmarks ???
Posted by admin on 25/11/2009
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Aptos
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| The Castro family grave marker in Aptos. The Castro Family owned nearly a quarter of all the land in the county in the 1840s. They lent their name to Castroville. |
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| Claus Spreckels was born in Germany, but emigrated to Hawaii and started farming sugar beets there as a young man. He made money: in the 1870s he built a summer home in Aptos. He was thrown out of The Kingdom of Hawaii in 1886, so made California his full time home and set about building a sugar beet factory there. He built a huge beet sugar refinery in Watsonville in 1888, and for several years the crop that dominated Pajaro Valley agriculture was sugar beets. In the 50¹s and 60¹s valley farmers had had a disastrous experience with potatoes. When too many farmers tried to replicate their neighbors¹ success, the supply outstripped demand, and the price crashed. Potatoes were stored, and finally dumped at the foot of Depot Hill at Soquel Landing (later named Capitola), where they lay rotting for years. Spreckels convinced farmers to produce the sugar beet crop he wanted by writing contracts and fixing the crop price as the beets were being planted. Looking for more profits from their rich soil, Pajaro farmers soon began growing apples, lettuce and other crops. The beet acreage moved southward and in 1899, rather than bear the cost of hauling the beets to the factory by train (he had built his own railroad), Spreckels move the factory to the beets. At a location outside Salinas he build a sugar beet processing plant that operated until 1982. The factory and surrounding area were a company town: Spreckels built housing for factory laborers. A progression of immigrants worked in the beet factory, just as in the fields in the Salinas and Pajaro valleys: Chinese, Japanese, Filipinos, Slavs, Germans and Mexicans. The beet factory also employed some groups not often seen elsewhere in the region: Sikhs, Danes and Swiss. Spreckels left his name on a road in Aptos, the town where his last beet sugar refinery stood, and a town on the Island of Maui, “Spreckelsville.” |
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Aptos Wharf Road & Soquel Drive street signs. “Soquel” and “Aptos” are two of the three Indian names still in use in Santa Cruz County. Aptos Wharf is long gone, but the road’s name reminds us of a time before 1871 when all of the region’s freight movement was dependent on schooners and stagecoach.
 are you ready for norma jean & a cup of joe ??? |
otto said,
otto here
heard today norma jean
MM
was a queen of the artichokes
from castroville
free cup of joe
from norma jeans coffee
if you can tell me what year
happy new year 2010
otto
and yes
the aptos girls are sweet
admin said,
hello otto
we will research the MM connection to castroville
and post the year for you
it will be a secret
hidden on the aptos girls website
happy new year 2010 as well
charlotte
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